Advertising A Business, Product Or Service - 1372 Words

Summary Advertising is a way to promote a business, product or service. Advertisers spend millions of dollars each year to increase their income. Ads introduce consumers to new products and services. It provides advertising exposure and legitimacy, so the more a business spends on advertising, more consumers are aware that it exists. Many consumers will buy a product from a company that knows better than a new unfamiliar. Advertising helps create favorite brands names and preferences. Different methods of advertising exist, and some businesses use every means, while others use just one. Newspapers can be delivered to your home or online. The types of newspaper advertising vary. The classifieds can post jobs, sales or business promotions.†¦show more content†¦Internet advertising is versatile. Because newspapers, radio, magazines and television has an online presence, may have advantage of the various methods of advertising. Newspapers and magazines allow consumers to print coupons or see ad offers. Many radio and television stations offer live broadcasts and commercial included as if they appeared in traditional radio or television stations. Many websites have links advertisers to their homepages, and website owners are paid per click. Another form of advertising is via email. If a consumer buys a product online, the seller will start sending targeted mailings about products and offers. Other methods include direct mail advertising, word of mouth or ads in the yellow pages. Direct mail means that the business to send advertising to your home, which may include coupons, pamphlets or small items such as refrigerator magnets. The word of mouth advertising will be easier for new businesses when they provide satisfactory service or product and the consumer tells his family, friends or coworkers. Some businesses even offer something free with a discount for sending new customers. Yellow pages published annually and businesses can list their addresses and phone numbers with a slogan and / or offer a discount for new customers. Advertising is a widespread method of marketing in society. Although the methods by which sellers advertise have changed over the decades, theShow MoreRelatedAssignment 3: Critique e-business operations from each of the following four perspectives: on-line payments, customer satisfaction, supply chain management, and advertising products/and services1403 Words   |  6 Pagesï » ¿ Assignment 3: Critique e-business operations from each of the following four perspectives: on-line payments, customer satisfaction, supply chain management, and advertising products/and services On-line shopping has continued to spike as more and more people turn to the convenience of the internet. Although it is convenient to shop from the privacy of your home, the perspective of on-line payment does present some challenges. 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